March 23, 2020

Why social media is the most important element to your business now? With no store fronts open, local businesses are struggling.  Your website and social platforms are now your literal front door! 

Social provides so much to a business but is more critical now when...

January 9, 2020

You’ve created your blog! Congratulations!  Now what? You want people/customers/clients to absorb your words of wisdom. If you have a high traffic website currently, these tips will only augment that traffic. If you don’t, it is imperative to “invite” those individuals...

December 3, 2019

“But I don’t want to create a blog!!!  I don’t have the time!  I can’t think of anything to write about. I can’t blog every day! I don’t see how blogging will benefit my business. Blogs are old news.” 

Why Blog? Blogging is valuable to a business in MANY ways!...

October 4, 2018

LinkedIn, Twitter and Facebook are a few of the social sites that give you an amazing space to show off…. the cover photo.  As a business and a professional, why are you not utilizing this space?  Especially for sites like LinkedIn where individuals visit your profile...

September 5, 2018

What is "Fluff Stuff"? 

Be funny!  Share a great meme. Be topical. Highlight a great article. Your a local or small business trying to manage your social platform to gain notice and hopefully convert followers to customers. When it comes to social media, the fluff stuf...

November 2, 2017

It is reality for a business owner or marketing director...visits from media sale representatives! You are adorned with visits daily. Most "Reps" believe they have the one advertising vehicle that will elevate your business, crushing your competition. Whether you have...

September 23, 2017

What is the most popular item/service you sell? For most businesses that is your catalyst, your “get them in the door” item. So how can you make that one product more valuable to your bottom line?  

Clusters! Groupings! Packages!

Offering a complimentary produ...

August 28, 2017

Have you ever watched a television commercial, seen a sponsored post on Facebook or noticed a digital ad and wondered, who is this commercial suppose to be talking to?

  

When my daughter was eight years old we were watching one of her favorite shows when a M&M comm...